Purple CV

Content, Conversion Optimising, SEO, Social

  • Client was not on page 1 of Google for any valuable / relevant keyword before we started working with them (nine months ago at the time of writing)
  • Client is now already on page 1 for 16 marquee keywords – plus dozens of others we are not tracking. These numbers are rising all the time
  • At the time of writing, they are ranking in position 1 for a large number of the most valuable / high volume terms, eg “CV writers”, “CV writing service” and “professional CV writers”
  • Site is already receiving over 4.5 times more organic traffic – around 3200 unique sessions a month as opposed to 700 unique sessions a month nine months ago
  • Organic SEO is already the client’s most successful marketing strategy: Cost-per-acquisition on organic is less than half what it is across other marketing strategies and is going down all the time
  • UWP have generated coverage for the client in newspapers like the IndependentDaily MailMetro and Daily Telegraph, magazines like Marie ClaireRed and Time Out, plus regional publications, radio and TV
  • We have recently started blogging regularly for Purple CV and are now in discussions with them about improving user experience on their site to increase the conversion rate
  • We have recently started managing Purple CV’s Twitter and Facebook accounts, ensuring that social enquiries are dealt with and building their growing online presence
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