- Client in the HR sector. Existing site was converting at roughly 3.9% – average for sector
- We rebuilt the site from scratch, improving the user journey, look and feel and calls to action
- We also introduced a chat pop-up, testimonials and made content more conversion-friendly
- Converting at 6-7% for past six months – over 1500 conversions from fewer than 25,000 visitors
Conversion optimisation case study 3 – 80% increase
