Sleepymoon

Design, SEO

  • Irish company expanding into the UK but wanted to increase their organic traffic
  • Organic traffic now 9.5 times more than this time a year ago (1165 unique visits in May 2015 compared to 122 unique visits in May 2014)
  • 80% of their traffic is now organic – critical to their business
  • Client now has over 20 keywords on page 1, including “personalised baby cards”, “unique baby cards” and “baby thank you cards”, which gets over 5,000 monthly searches and was identified in advance as the key term
  • They have approached UWP to redesign their UK site, with added functionality to make the most of this new traffic (improved mobile friendliness identified as a key area as it represents 44% of their traffic)
  • We have helped them lower their on-site bounce rate from 54% to a very healthy 34%
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