Video case study 3 – Cost-effective brand awareness through YouTube

  • Client in the health supplement sector looking to drive brand awareness
  • Brief was to create short ad with motion graphics and found footage to generate brand awareness
  • YouTube campaign delivered brand awareness at an incredible 5 pence per 1000 impressions
  • Over a quarter of viewers watched at least 75% of the video ad which was created in-house with stock footage
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