Conversion optimisation case study 3 – 80% increase

  • Client in the HR sector. Existing site was converting at roughly 3.9% – average for sector
  • We rebuilt the site from scratch, improving the user journey, look and feel and calls to action
  • We also introduced a chat pop-up, testimonials and made content more conversion-friendly
  • Converting at 6-7% for past six months – over 1500 conversions from fewer than 25,000 visitors
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